Small, Growing Businesses and Employment

This report presents insights from a series of experiments that explore the potential of digitizing payments within dairy, pharma and FMCG supply chains. The experiments were conducted as part of Catalyst’s digital payments lab in Jaipur, Rajasthan. 

This report presents insights from Catalyst’s survey of roving service providers in Jaipur. It highlights pain points that this segment of micromerchants faced in adopting and using digital payments, and presents tailored strategies to enable digitisation. 

This report presents insights from Catalyst’s survey of fixed-store establishments in Jaipur. It highlights pain points that micromerchants face in digitising their financial and business transactions, and presents strategies to enable digitisation grounded based on human-centred design.

This field story presents learnings from a study which tested a dedicated Interactive Voice Response System (IVRS) platform to spread awareness about digital payments among small merchants.

This report elaborates on potential pain-points in business operations and the financial context where digital financial service providers and policy-makers at large can innovate to provide the necessary support structures for Home-Based Businesses (HBBs) to improve their financial health.

In this compendium, we feature journeys of entrepreneurs from diverse sections of society and highlight the role of grit and perseverance in enabling their success.

This field story captures insights from a small merchant’s experience of running an e-Mitra centre in Jaipur, and highlights the barriers in nudging customers to pay digitally at the point of sale.

This field story captures insights from a small merchant’s experience of running an e-Mitra centre in Jaipur, and highlights the potential for digitising P2B and P2G payments.

Catalyst engaged with select e-Mitra merchants for a pilot project to promote card payments at these centers. This field story captures insights on the opportunities for digitising payments at e-Mitra centres.

This field story highlights barriers to digital payments adoption by micro and small merchants and identifies potential use cases, drawing from the experience of a merchant in Jaipur.