Solutions for Transformative
Rural Enterprises and
Empowerment (STREE)

Technical Assistance to National Rural
Livelihoods Mission

Government of India’s Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM) aims to provide sustainable livelihood opportunities to alleviate poverty in rural India. Enabling women’s socio-economic empowerment by developing strong local institutions to enhance livelihoods opportunities in the farm and non-farm sectors is a core pillar of the program. The Mission has so far supported over 300,000 women entrepreneurs through various farm and non-farm interventions.

Drawing on this experience, in 2019, The World Bank and the Government of India signed an agreement for the National Rural Economic Transformation Project (NRETP). The project aspires to support women-led enterprise development by enabling access to finance, building markets and networks, and generating employment opportunities in rural areas. NRETP is currently being implemented across 13 states, 161 districts and 584 blocks and aims to support 80,000 rural enterprises by June 2023.

To further support NRLM’s vision of creating a robust enabling entrepreneurial ecosystem for women in rural India under NRETP, STREE - Solutions for Transformative Rural Enterprises and Empowerment, was constituted in December 2019. It is a technical assistance initiative spearheaded by LEAD at Krea University which aims to drive women-led enterprise development, with research at the core of its work.

The STREE initiative is supported by the Bill & Melinda Gates Foundation.

Connections – How Social Interactions Shape Women’s Entrepreneurship in India

How are women entrepreneurs interacting and negotiating with their ecosystem? How do these interactions shape their business decisions, outcomes and aspirations? In this special episode of In the Field India, entrepreneurs, researchers and experts come together to share perspectives from their work and discuss insights from STREE’s latest study on the theme.

Hosts Samyuktha Varma and Radhika Viswanathan from In the Field are joined by Kanika Mahajan, an entrepreneur, Vidhya Soundararajan, Assistant Professor, Indian Institute of Technology - Bombay, Jeemol Unni, Professor, Ahmedabad University along with Mridulya Narasimhan, Project Head - STREE and Aishwarya Joshi, Qualitative Research Specialist from LEAD. The segment is produced by LEAD at Krea University.

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What’s New


Strengthen systems

Assist NRLM in designing,
planning and implementing key
non-farm project activities across
13 NRETP states

Integrate design thinking

Develop and test interventions
using human-centric design
thinking approaches as proof of
concepts in select states

Mobilise stakeholders

Mobilise institutions,
community-based organisations,
SHGs and private entities to
ensure sustenance of the
program activities

Measure impact

Design a robust monitoring,
evaluation and learning (MEL)
framework to facilitate
data-driven decision making and
to assess the progress of
activities and the program impac